Content of studies

Professional bachelors program covers topics in economics, business, marketing, technology and finance, which give graduates a wide choice of future careers.

Business Academy mācību telpas

Business Academy
individual approach to students

Because Ventspils University of Applied Sciences is a relatively small institution, and because of its convenient infrastructure, faculty and mentors are able to pay individual attention to each student, and have the opportunity to meet faculty and mentors outside of class.

Study years
h
lessons during daytime
study semesters
CP Credit points
days a week
weekly practical work

Undergraduate courses

General study courses

The main goal of the course is to help students learn, learn how to think about growth (desire to learn and evolve continuously), set their own goals, identify their strong and weak competencies, help build a bright and competitive portfolio and online presence so they can effectively develop as experts.

Topics:

  • Career Planning
  • Study Planning
  • Learning how to Learn
  • Emotional Intelligence
  • Success Mindset
  • LinkedIn Career Development
  • Personal Brand
  • Job Interview
  • Cover Letter
  • Hiring a Team

This course helps students improve professional English communication for successful collaboration. Each topic focuses on a specific area of communication in English: writing emails, communicating at meetings and interviews, giving presentations and communicating online. The course focuses on improving language, communication and communication skills. The goal is to develop students’ ability to fluently use verbal and written language to promote personal and business development.

Topics:

    • Fundamentals of Business English
    • Listening
    • Reading
    • Writing
    • Speaking
    • Contributing and Debating
    • CV and Cover Letter
    • Presentation Skills
    • Formal and Context Correspondence
    • Professional Emails in English
    • Techniques for Text Analysis
    • Business Terminology

Students will learn how to communicate more effectively at work to achieve their goals. Communication Skills is an essential course designed to provide students with both the tools they need to improve their communication skills and help them understand how to use successful strategies to their advantage. They will learn how to discover if someone is telling you wrong (and how to react), how to build confidence, how to choose the best way to talk and apologize. They will learn when to collaborate and compete, how to make compelling report presentations, ask thoughtful questions, engage in active listening, and choose the right way to communicate (live chat, video conference, phone call or email) to convey their message. At the end of the course, they will be able to understand what others want, be able to respond strategically to each other’s desires and needs, be able to form convincing and clear messages, and develop the critical communication skills needed to successfully develop their business and personal lives.

This is a one-week intensive course. During the Innovation Week, students will address real-world issues in student teams using a design thinking approach. Under this method, students will focus on both customer and business perspectives. The result of Innovation Week is a tried and tested solution.

Topics:

  • Understanding a user-centric problem solving method and its applicability to development tasks
  • Analysis of a development task
  • Understanding Customer Problem
  • Defining Development Tasks
  • Developing Concepts
  • Receiving Customer Feedback

Professional specialization courses in the field

Optional courses

This course explains how building, running, and scaling a platform business requires a whole new set of governance rules. The course also offers many exciting insights into future platforms, their regulation and management, and how they can be combined with other business models.

Branch basic and IT courses

The main goal of the course is to help students understand the importance of technology in business, be able to identify business cases where and which technology can improve efficiency, and introduce all students to the most popular productivity, organizational and analytical tools to help students be more productive and gain competitive advantage.

Themes :

  • Productivity Tools (Task Management, Time Management, Project Management)
  • Communication Tools
  • Analytical Tools
  • Marketing Tools
  • Sales Tools
  • HR Tools
  • Financial Management Tools
  • Collaboration Tools
  • Design Tools
  • Content Management Tools
  • Information Search Tools

This course will provide students with an insight into the trends, challenges and opportunities of a modern technology entrepreneur. This course focuses on technology companies – how they start, operate, and sometimes sell at huge profits.

Topics:

  • Zero to One
  • Ideation
  • Artificial intelligence
  • Blockchain
  • The Internet of Things
  • Deep learning
  • Chatbots
  • Cybersecurity
  • Virtual reality
  • Augmented Reality
  • Platforms
  • Software as a Service (SaaS)

The course aims to provide students with the fundamentals and theories of economics, management principles, history of management and economics that can be used in business start-ups and development, develop creative thinking and enhance students’ ability to identify business opportunities in the global and local economic environment.

Programme feedback

«We believe that implementing this practice-based program will boost innovation and creativity ...»»

LIKTA Business Academy bakalaura programma uzņēmējdarbībā
Latvian Information and Communication Technology Association

"Such an internationally competitive business study program, with practical skills in digital technology, leadership, and attracting potential customers, is a natural way to further strengthen collaboration between education and the private sector."

Ventspils pilsēta Business Academy augstākā izglītība uzņēmējdarbībā
Ventspils City Council

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This post is also available in: Latviešu (Latvian)